Forbes Travel Guide
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We are the only independent, global rating system for luxury hotels, restaurants and spas. We verify luxury. Our highly trained inspectors visit every property we rate, evaluating based on up to 900 objective criteria. Our hotel stays span a minimum of two nights. Our global team of inspectors are anonymous at all times, so they have the same experience as a typical guest.

While we inspect both service and facility, our Star Rating system emphasizes service because your experience at a hotel, restaurant or spa goes beyond looks - how it makes you feel is what you will remember most. We started in1958 as Mobil Travel Guide, and we created the original Five-Star rating system for hospitality. These are outstanding, often iconic properties with virtually flawless service and amazing facilities.

These are exceptional properties, offering high levels of service and quality of facility to match. As our highly trained, incognito inspectors work to assess properties, our editors check them out ahead of time and provide a sneak preview of what to expect.
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Forbes Travel Guide is the global authority on luxury hospitality.
Our professional inspectors travel the world to assess hotels, restaurants, and spas based on 900 objective standards that determine our coveted annual Star Ratings.
We visit every hotel, restaurant, and spa that we Star Rate, paying our own way and staying anonymously as a typical guest.
No one can buy a rating under any circumstance.
Every Star Rating is earned through our objective, independent process.
While we assess both service and facility, our Star Rating system emphasizes service because your experience at a hotel, restaurant, or spa goes beyond looks - how it makes you feel is what you will remember most.
The chairman of Forbes Travel Guide is digital media pioneer Jeff Arnold, who is the visionary behind Forbes Travel Guide and the co-founder, chairman and CEO of Sharecare, a digital health company he founded with Dr. Mehmet Oz that helps people manage all their health in one place.
In 2005, Arnold purchased the rights to Mobil Travel Guide, a well-known series of regional guidebooks that Mobil Oil had published since 1958.
The guides provided independent ratings of hotels, motels and restaurants in North America.
Hotels earn the Sharecare VERIFIED with Forbes Travel Guide badge by completing - and maintaining - verification on more than 360 global health security standards.
Health security verification gives you the peace of mind that each hotel is committed to expert-validated best practices for your safety and comfort.
More hotels are becoming VERIFIED daily.
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