Hospitality Cio
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Hospitality Cio
First Carolina Management is a premier hotel management company specializing in operating, developing, marketing, and renovating franchise-affiliated hotels throughout the Southeast. In over 25 years of operation, we have developed proven strategies for integrating marketing, sales, operations, development, finance, accounting, and more to ensure we deliver superior customer service and satisfaction.

At FCM Hotels, hospitality is what we do best. Our extensive experience in hotel management and hotel development ranges from limited-service to full-service and resort hotels. FCM Hotels has a proven, successful track record of hotel management with national recognition for our multiple award-winning and top-performing hotels and resorts. We have the knowledge, experience, and drive necessary to help you successfully enter the hotel and hospitality industries or to take your existing property to the next level.
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Established in 1989, FCM Hotels is located in Rocky Mount, NC and currently operates successful hotels and resorts throughout North Carolina and the Southeast.
We have been recognized by Hotel Business Magazine, a national monthly hospitality industry publication, as one of the nation's premier hotel management firms with a proven record of success.
The First Carolina Philosophy Success Through Understanding All Facets of Hotel Management.
At FCM Hotels, we believe in working to establish a close partnership with all of our hotel management clients-from our hotel owners to investors, associates, employees, and guests.
For over 25 years, FCM Hotels has built a stellar reputation in our industry for delivering enhanced profits, increased value, and customer satisfaction.
We are proud to provide multi-faceted, turnkey services, each designed to yield our clients' unique desired results and produce profitable, inviting hotel and resort properties.
Our decades of experience in the hotel and hospitality industries have given us a uniquely high-level understanding of all components in the ideal functioning of a wide range of hotels and resorts.
FCM Hotels has been operating, developing, marketing, and renovating franchise-affiliated hotels throughout the Southeast for over 25 years, and our properties have received a range of industry accolades in that time.
Below is a list of the awards our hotel and resort properties have won over the past 5 years.
Properly operating a hotel requires a thorough understanding of all facets of the business, from employees to management, associates, investors, and owners.
Our hotel operations management process starts with a focus on personalized service, exceptional product quality, and unmatched guest satisfaction, resulting in custom-tailored operational strategies that deliver success through a hands-on, "ground-up" approach.
This has resulted in one of the highest customer repeat rates in the industry.
Our belief is that the battle is won or lost when the hotel operator's service strategy, product, and staff meet the guests face to face.
In today's hospitality industry environment, guests expectations and competition levels are continually increasing, so the need for a strong sales and marketing campaign has never been more crucial.
At First Carolina Management, we have a proven track record of success, and RevPar indexes for our hotel portfolio consistently perform well above the competition with superior hotel sales, marketing, and revenue management.
Our experienced sales team at FCM Hotels works closely with each hotel and resort property to develop detailed, customized marketing strategies which are measurable and effective.
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